Assistante relations presse chez Ralph Lauren
Rapport de stage - 24 pages - Marketing luxe
Ralph Lauren, un styliste américain, a créé une marque tendance « british » qui se veut intemporelle et surtout de qualité. Cette marque de prêt-à-porter de luxe, leader sur le marché du prêt-à-porter Homme, a pour concurrent direct et comme suiveur Tommy Hilfiger qui a le même positionnement. La...
McDonald's Company profile and SWOT analysis
Rapport de stage - 28 pages - Stratégie
Largest fast food chain in the world Our focus: - McDonald's America - McDonald's Thailand Founded in 1940 in San Bernardino, CA by Dick and Mac McDonald, McDonald's began franchising in 1955 with the implementation of “speedee service system”. The fast food chain is...
McDonald's: Strategic challenge and SWOT analysis
Rapport de stage - 47 pages - Stratégie
In the 90s, the firm had to cope with a number of challenges: The microwave oven, increasing health consciousness and competition. In 1999, as Jack Greenberg took over the reins of the firm, the situation was complicated due to competition between fast-food giants. McDonald's timelines:...
Promoting Democracy
Rapport de stage - 8 pages - Sciences politiques
Chapter four of Payne's book deals with the notion of democracy, which is a very old one. Democracy is a process, that is to say it is in constant evolution. Today, we can say that most developed countries are democratic, and each country has followed a different path to achieve democracy. The...
Managing cultural diversity in South Africa
Rapport de stage - 10 pages - Sciences de l'éducation
Rainbow Nation- a term used to describe post-apartheid South Africa, when multicultural diversity emerged i.e, a country with a strong history and a rich diversified culture. Here you will find the important elements to be successful in doing business with South Africans. We will start with an...
Rapport de stage d'initiation effectué au sein de la Banque Internationale Arabe de Tunisie
Rapport de stage - 16 pages - Finance
La Banque Internationale Arabe de Tunisie est une banque tunisienne, créée suite à la fusion des succursales locales de la Société Marseillaise de Crédit et de la British Bank of the Middle East qui étaient à l'époque installées en Tunisie depuis plusieurs dizaines d'années. Elle est...
Placement report: The launch of eBay in an OXFAM charity shop
Rapport de stage - 50 pages - Management organisation
From the 13th of May to the 4th of August, I was in Bristol, a town from the South West of England. From the beginning, I knew that I wanted to go to England because it is the nearest country to learn English and also because I was interested to discover its culture its system a little more. My...
Rapport de stage effectué au sein de EDF à la Direction Commerciale Professionnels et Particuliers Grand Centre (DCPP GC)
Rapport de stage - 31 pages - Économie générale
EDF est aujourd'hui un groupe fortement internationalisé. Sur les 64,6 milliards d'euros de chiffre d'affaires enregistrés en 2008, 30 milliards ont été réalisés à l'international, qui connait une croissance plus importante (+15,6 %) qu'en France (+2,2 %). Il est probable qu'en 2009, voire 2010,...
Rapport de stage effectué au sein d'une agence de relation presse-mode
Rapport de stage - 16 pages - Communication
Le deuxième stage que j'ai effectué lors de ma troisième année se déroule dans l'agence de presse du 16 avril au 29 juin 2012 en qualité d'assistante attachée de presse. Dans le cadre de mes études, j'ai eu l'occasion de faire plusieurs stages principalement dans le domaine des relations presse....
Conception et réalisation d'une application de Catering pour l'aviation
Rapport de stage - 80 pages - Management organisation
Le catering, anglicisme équivalent en français au traiteur est utilisé, entre autres, dans le domaine des transports aériens. Il s'agit à la fois des plats servis aux passagers et au personnel navigant durant un vol. Les différentes réglementations ainsi que les contraintes inhérentes aux vols en...
Dossier PDUC : Quick Restaurant
Rapport de stage - 10 pages - Management organisation
L'offre de produits et services Quick est uniforme, c'est-à-dire qu'elle est la même pour chaque restaurant du réseau France Quick. L'unité de goût représente l'image de marque de l'enseigne dans l'esprit des consommateurs. France Quick soutient sa mission avec une...
Force de vente supplétive chez Orangina Schweppes France
Rapport de stage - 64 pages - Marketing produit
Ce rapport est le fruit d'un stage que l'étudiant a effectué au sein du groupe Orangina Schweppes France. Cette société est une filiale d'Orangina Schweppes, très bien implantée à travers le monde et surtout en Europe, effectue un chiffre d'affaires d'1 milliard d'euros en 2008. Avec 22 marques...
La mission de manager de restaurant chez McDonald's
Rapport de stage - 14 pages - Management organisation
L'entreprise McDonald's est une multinationale qui possède plus de 31 000 franchises de restaurants rapides (fast foods) sous la marque McDonald's, dans 121 pays, dont 1 1346 en France, et plus de 12 000 aux États. La France est l'un des marchés les plus dynamiques, en 2003 le...
Cloud Computing - Overview, layers, usages and benefits
Rapport de stage - 20 pages - Théories marketing
What is cloud computing? The main idea of this new concept of the computer science, is that you can get the power you need whenever you want. How can it be possible? In fact, cloud computing is a new paradigm of computing infrastructure. But what is so incredible in cloud computing to qualify it...
"The natural resources of the United Kingdom (including agriculture, mining, forestry, all raw materials and energy): assets and liabilities on the local and international geopolitical theatre"
Rapport de stage - 4 pages - Sciences de l'éducation
The United Kingdom's territory is full of diversified natural resources. From their profitability to their confrontation to the global market, the exploitation of these natural resources has been fit on a seasonally adjusted basis. From the agriculture to the mining and production of raw...
Rapport de stage chez Hyatt et bilan de compétences
Rapport de stage - 17 pages - Management organisation
Rapport de stage tournant au service Food and Beverage, opérationnel puis administratif, réalisé à l'Hyatt Regency Beograd.
Comparison of the organization of the different territorial and local authorities in France and England
Rapport de stage - 8 pages - Histoire moderne
Planning system in France and England shares many common points; there are different local authorities and territorial collectivity in each country, private and public sector plays an important role in the land-use planning… but there are also lots of differences; policy is not the same in...
Missions de management en production à la Biscuiterie Nantaise (BN)
Rapport de stage - 18 pages - Management organisation
La Biscuiterie Nantaise (BN) est une société du secteur de l'agroalimentaire fabricant plusieurs types de biscuits. Elle se situe à Vertou, au sud-est de Nantes. J'ai rejoint cette entreprise emblématique en tant qu'alternante au service production, pour une durée d'un an. Ce...
Container Link
Rapport de stage - 10 pages - Management organisation
On the occasion of my first year with the La Rochelle Graduate School of Management, I undertook my work placement in a company called Container Link, in Poole, in the south-east of England. This experience, lasting three months, gave me the opportunity to live through a total immersion in an...
Rapport de stage commercial : école de langue
Rapport de stage - 34 pages - Linguistique & langues
This report deals with the methods of a language school. First and foremost, we will focus on how work a language school, and its features so different from the French system. In a second part, we will concentrate our review on the impact of Communication within a company. Eventually, the report...
Rapport de stage dans une entreprise anglaise
Rapport de stage - 16 pages - Management organisation
On the occasion of my first year within La Rochelle Graduate School of Management, I made my work placement in the company Container Link, in Poole, in the south-east of England. This experience, lasting three months, is the opportunity to live through a total immersion in an English-speaking...
Lustucru Lunch Box: Reviewing the distribution strategy of the Lunch Box
Rapport de stage - 60 pages - Stratégie
Analysis: 1. Story of Lustucru & the Lunch Box: Assessing Lustucru brand expertise on the market 2. The Lunch Box in stores: Assessing Lustucru category management & Supply Chain expertise 3. Channels profiling: Searching for new ideas to develop the Lunch Box presence in distribution channels...
Developing the Museums' volunteer programmed: "intouch:insideout" project
Rapport de stage - 14 pages - Arts
The brief for this project is to develop the intouch volunteer programme that is currently run by the Imperial War Museum North (IWMN) and the Manchester Museum. The funding for the current scheme is due to expire in 2009 (Management studies briefing 2008) and a key aspect of the project is to...
A new line of San Francisco-style sourdough bread: "Au bon moulin" company- the authentic bread
Rapport de stage - 16 pages - Management organisation
“Au bon Moulin” was created in 2000 in France by Dubois' family. This familial bakery opened its doors with a new concept for the bakery industry. Indeed, Dubois' family wanted to make “green bread” with raw materials produced ecologically and make their bread in ecological...
The development of teaching Nicolas
Rapport de stage - 15 pages - Stratégie
The entry of Great Britain in the European Union in 1973 started the opening of the market of wine to a larger audience. This product became in a few years, a product of great consumption in England. It is on this report that the Castel group decides to make open stores in London. But the...
Stage au sein de Fleishman-Hillard: l'un des premiers réseaux internationaux d'agences de conseil en communication
Rapport de stage - 18 pages - Communication
Fleishman-Hillard est aujourd'hui l'un des premiers réseaux de conseil en relations publiques au monde. Le succès ne connaît pas de frontières. C'est pourquoi, durant les vingt dernières années, Fleishman-Hillard a créé un réseau international d'agences afin de servir ses clients quel que soit le...
To analyze the effects of Fair Trade on international trade and especially on the coffee industry
Rapport de stage - 25 pages - Théories économiques
There are many definitions for fair trade, however, none of which have been accepted as a standard definition. The Fairtrade Foundation, Oxfam and Traidcraft have agreed the following common definition of fair trade: “Fair Trade is an alternative approach to conventional international trade....
Event Merchandising Limited (rapport de stage 2006)
Rapport de stage - 17 pages - Management organisation
Event Merchandising Limited develops and markets merchandise to a world-wide audience. It works closely with new and established brands. From blue chip corporate requirements to selling at live events, from setting up licensing programme to running online shops. Whether the requirement is for a...
Tourism in South Africa
Rapport de stage - 5 pages - Questions sociales, morales & enseignement civique
South Africa is the leading destination of the Africa continent with 9 million international tourists. The country is really opened up to tourism in during early 90's, at the end of apartheid regime. This activity, although recent, has known a considerable growth, due to an important rise...
Strategy analysis for the company chemical industry Rhone-Poulenc
Rapport de stage - 52 pages - Stratégie
The company has successfully established its business abroad, achieving its strategic aim of increasing its market share within the US market. It is one of the top 10 worldwide companies in its industry. However, each sector had reached a massive proportions. To deal with this each sector was...